Blog links
Capture outside articles and resources with quick one‑click links.
Add a blog link
Paste the URL of any external article, post, or resource you want to
track.
Your blog roll
Click any link to open in a new tab. Items are stored locally in your
browser.
No links yet. Add a few go‑to reads from the form above.
Startup documents
Use this checklist for quick access to important internal and external
documents.
You can replace this default list with your own links or attach it to your
real document system later.
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Pitch deck
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One‑pager overview
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Incorporation & cap table docs
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Onboarding checklist
Strategy & Vision Hub
A home base for how your startup thinks: mission, market, and roadmap.
Use these three sub‑pages to keep your story consistent:
Mission & brand identity, Market research, and Roadmap. Treat this hub
as the single source of truth for why you exist and where you're going.
Strategy sub‑pages
Jump directly into the sections you'll revisit the most.
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Mission & brand identity
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Market research
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Roadmap
Mission & brand identity
Clarify why you exist, who you serve, and how you want to be perceived.
You can paste your existing mission and brand notes here, or use the prompts
below to draft them from scratch.
Mission statement
One or two sentences that a new teammate could easily repeat.
Core audience
Who are you obsessed with serving? Be as specific as possible.
Brand identity notes
Voice, tone, visual cues, and anything else that keeps your brand
consistent.
Market research
Keep a concise view of the problem space, customers, and competitors.
Think of this as a living summary, not a one‑time slide deck. Update it as you
talk to customers or learn something new.
Customer insights
What are people struggling with today? What's most painful or costly?
Competitor & alternative landscape
Who else solves this, or what do people do instead of using you?
Positioning summary
A short, punchy statement about why you're different.
Roadmap
High‑level milestones over the next few quarters – just enough detail to
align the team.
Use this to track big rocks, not every task. You can mirror this into whatever
project management tool you use later.
0–3 months
What must be true in the near term for the startup to be healthy?
3–6 months
Once the foundation is in place, what's next?
6–12 months
Longer‑term bets and growth milestones.
Add a task
Keep the list tight – only the items that truly move the startup
forward.
Today's list
A simple list you can actually keep up with. Keep it under 7 tasks.
No tasks yet. Add a couple of high‑leverage items above.
Add a contact
Keep a lightweight list of people who are key to your startup journey.
Contacts
Keep this list short, curated, and easy to skim.
No contacts stored yet. Start with one investor, one advisor, and one teammate.
Add a customer
Add a customer with their address. Each tile shows a house image and a link to view the location on Google Maps.
Your customers
Tiles show each property with a house image and a small map link.
No customers yet. Add one above to get started.